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Event details

Senior Executive Academy

22 January 2018 - 24 January 2018 - Brussels, Belgium

egta offices

Download TV Agenda
About the event

22-24 JAN 2018 (MON, 13:00 to WED 16:45)
egta offices - Rue des Comédiens, 22 B-1000 Brussels - Belgium


“Supercharging TV advertising through the digital transformation.Building cross-platform offers with the innovation and precision so as to answer to clients’ demands for more transparency, efficiency and creativity.”



- An afternoon introduction session on Monday (13h00 to 18h30) followed by a networking dinner.

- 3 days – 3 mentors, i.e. senior experts with a transversal knowledge and experience of the television advertising industry

- A group made of max. 22 Senior Executives from egta members, no matter if they come from the Marketing, Research or Sales departments.

- 8 to 10 senior guests speakers (advertisers, agencies, on-line experts, etc.) over the 2,5 days

- Time to share best case practice amongst participants and to reflect on strategical thinking

- 2 days and a half of interactive discussions with mentors and speakers but also among participants

Training cost:
1800€ (including 2 dinners, 3 lunches and training material) - hotel nights and flights are not included - please communicate the invoicing information to [email protected])

Please fill in the registration form on the left.
If you haven't recieved a confirmation email within a week, please contact [email protected] to confirm your registration.
Hotel bookings:
120, rue du marché aux herbes B-1000 Brussels Belgium
EUR 150.00/night  in single occupancy - EUR 165.00/night in double occupancy
breakfast, VAT included - free WiFi, access to the fitness facility / City tax (4.24€/night) is excluded
Cancellation policy: free of charge if cancelled prior to 2 pm, 48 hours before arrival
Booking process: fill in and send this registration form back to [email protected]

Other information


About us

The reference centre for audiovisual advertising sales houses


egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us


Rue Washington 34 / boîte 2
1050 Brussels (Belgium)
Tel.: + 32 2 290 31 31