by Benedetti | Mar 24, 2026
The Outcomes Community is an expert group of egta members who share a common interest in outcome measurement. It meets online every few months to collaborate, exchange best practices, and build shared knowledge: helping members learn from each other and move forward...
by Benedetti | Jun 11, 2025
egta’s Marketing & Sales Meeting gathers directors of marketing, sales and advanced advertising from TV & audio sales houses to share best practices in pricing strategies, data management, and ad sales innovation. View last year’s agendas for inspiration...
by Benedetti | Feb 12, 2025
The CEOs’ & Top Execs’ Summit is egta’s flagship annual event, gathering over 200 senior decision-makers from TV and radio companies from across Europe and beyond, all responsible for the monetisation of content, optimisation of revenues and advertising sales on...