Atres Media and Estrella Galicia Blend TV Drama and Live Ad Formats to Promote Netflix’s “Berlin”

by admin | Dec 1, 2024 | Business cases, Creative Cases TV 2024

View more 2024 TV creative cases General information Country: Spain Company: Atres Media Client: ESTRELLA GALICIA Sector: Beverages, beer Time Period: 31 of December 2023, a one-shot action with a great halo effect. Media: TV, social media Campaign objectives: The aim...

IKEA’s Multi-Platform Ad-Funded Home Renovation Series on TV3 Lithuania

by admin | Dec 1, 2024 | Business cases, Creative Cases TV 2024

View more 2024 TV creative cases General information Country: Lithuania Company: tv3 Client: Ikea Sector: Retail, furnishing Media: Ad Funded Program with extensions on AVOD, digital media, in-store ads Campaign objectives: IKEA wanted to position itself as the...

Lidl’s Ad-Funded Grill Season Program Across TV, AVOD, Digital, and Radio on TV3 Lithuania

by admin | Dec 1, 2024 | Business cases, Creative Cases TV 2024

View more 2024 TV creative cases General information Country: Lithuania Company: tv3 Client:  Lidl Sector:  Retail Time Period:  Unknown timing; duration 13 weeks Media: Ad Funded Program with extensions on AVOD, digital media, radio Campaign objectives: Lild wanted...

Baileys x Eurovision: A Cross-Media Celebration of Diversity and Communion

by admin | Dec 1, 2024 | Business cases, Creative Cases TV 2024

View more 2024 TV creative cases General information Country: Ireland Company: RTÉ & PHD Client: Baileys Sector: Alcohol Time Period: May 2023 Media: TV, radio, online branded content, online display, social media Campaign objectives: Baileys wanted to bring...

How Maybelline New York’s Sponsorship of TF1’s “Star Academy” Empowered Self-expression Through TV, Digital, and Social Media

by admin | Dec 1, 2024 | Business cases, Creative Cases TV 2024

View more 2024 TV creative cases General information Country: France Company: TF1 Pub Client: Maybelline New York Sector: Make Up Time Period: November 4, 2023, to February 3, 2024 Media: TV, digital, social media Campaign objectives: The primary objective of...