by Halli Oddsson | Oct 17, 2024
Questions and topics Survey on ad-skipping restrictions across markets Full list of questions Questions included in the survey: Are there ad-skipping restrictions in place in your market? In your country, are there any legal or other restrictions in place to prevent...
by Halli Oddsson | Aug 31, 2024
Questions and topics Information about how members calculate price indexes based on reference spot lengths Full list of questions Questions in this survey include: Reference spot length for linear and streaming 2. What is your main commercial target group? (the...
by Halli Oddsson | Aug 19, 2024
Questions and topics Information about how companies use automated planning and booking platforms. Full list of questions Questions included in the survey: Do you have one or more automated self-service tool(s) which enable your clients to plan or book linear...
by Halli Oddsson | Jul 7, 2024
Questions and topics Information on how and by what criteria companies determine the order of commercials in an advertising block on linear TV Full list of questions Questions included in the survey: Manually What criteria are used to determine the order of...
by Halli Oddsson | Jul 2, 2024
Questions and topics Information on how companies price different positions in the linear ad break (FLSP positioning) Full list of questions Questions included in the survey: FLSP positioning – %markup vs. standard price for: First Position: Second Position:...
