Redesign Your Sales Conversation for Sustainable Revenue Growth

Redesign Your Sales Conversation for Sustainable Revenue Growth

Ad budgets are being pulled in every direction, and the competition is only getting fiercer. So what drives sustainable revenue growth in media sales today?  Gerry Tabio, Founder and President of Creative Resources Group, has spent decades advising media and AdTech...
AI Forum

AI Forum

egta AI Forum 2026 (TV & audio) Tuesday 16 June (PM) to Thursday 18 June (AM) REGISTER NOW This exclusive hands-on gathering will explore the practical and strategic implications of AI across the ad sales value chain, with a focus on how TV and audio companies can...
2026 Marketing & Sales Meeting

2026 Marketing & Sales Meeting

egta’s Marketing & Sales Meeting gathers directors of marketing, sales and advanced advertising from TV & audio sales houses to share best practices in pricing strategies, data management, and ad sales innovation. View last year’s agendas for inspiration...
2026 CEOs’ & Top Execs’ Summit

2026 CEOs’ & Top Execs’ Summit

The CEOs’ & Top Execs’ Summit is egta’s flagship annual event, gathering over 200 senior decision-makers from TV and radio companies from across Europe and beyond, all responsible for the monetisation of content, optimisation of revenues and advertising sales on...