2025 egta Ambassador Session (TV)
Topics discussed during this online session include: How egta supports its TV members’ business, and with what services and tools. How to navigate egta website, database, and requests. What is included in egta Tv membership. Restricted content You are...
2025 Online Talk on Unlocking FMCG Media Plans for Radio Success
About the talk Procter & Gamble (P&G) has transformed its audio advertising strategy, becoming the top radio advertiser in the U.S. in just five years. This groundbreaking shift was driven by John Fix, a 27-year P&G veteran whose career spanned...
2025 European Affairs Group 81
The European Affairs Group (EAG) is a network of legal experts who gather to discuss the regulatory issues of the moment and define the association’s lobbying priorities and policy objectives. Topics discussed in this meeting AVMSD Orientation and state of play...