2026 Sustainability Community Meeting

by Aurelija | Mar 30, 2026

Key topics covered: Two key KPIs for assessing the carbon footprint of online and offline campaigns and benchmarking media on a consistent basis, presented by Estelle Reale, Clément Cordeiro, and Quentin Le Viol (DK) Finland’s approach to applying the...

2025 Sustainability Community Meeting

by admin | Dec 2, 2025

Key topics tackled during the meeting: RMB’s updated “Blue Strategy”, insights into Blue Minutes, Blue Story, but also an anti-green-washing approach; France TV Publicité’s recent partnership with Carbone4; Open discussion and updates on sustainability projects...

2025 Sustainability Community Meeting

by admin | Sep 9, 2025

The meeting featured insights from: AdNetZero on:1. “GMSF: Global Media Sustainability Framework”: the scope, components, channels, stages, and  establishing consistent boundaries across channels.2. The need for your input in the “TV and Audio data guidance”, incl....

2025 Sustainability Community Meeting with ITV

by Aurelija | Apr 11, 2025

The meeting featured updates on sustainability progress across various markets and ITV’s sustainability initiatives and targets, including: – ITV’s Climate Transition Plan- Sustainability On-Screen- Climate Action Internal Objectives- Revenue Climate...

2024 Sustainability Community Meeting with AdNetZero

by admin | Dec 5, 2024

In this meeting the AdNetZero experts and egta members discussed the following questions: What is AdNetZero Global vs the AdNetZero Europe? What does it mean to open a national chapter of AdNetZero? What is the current situation with the GMS Framework ? Where does...