2025 Online Talk on Attention Measurement in Audio

by admin | Oct 1, 2025

Key topics In this online talk, Adelaide tackled the following topics: How does attention measurement help publishers articulate the quality of their inventory to brands and command higher CPMs from buyers? How do brands use the Attention Unit to make smarter...

2025 Sustainability Community Meeting

by admin | Sep 9, 2025

The meeting featured insights from: AdNetZero on:1. “GMSF: Global Media Sustainability Framework”: the scope, components, channels, stages, and  establishing consistent boundaries across channels.2. The need for your input in the “TV and Audio data guidance”, incl....

2025 CEOs’ & Top Execs’ Summit – Radio Session

by admin | Jun 10, 2025

Restricted content You are unauthorized to view this content. Please log in or contact the egta team. Username Password Remember Me     Forgot Password Restricted content You are unauthorized to view this content. Please log in or contact the egta...

2025 CEOs’ & Top Execs’ Summit – JOINT Session

by admin | Jun 10, 2025

The CEOs’ & Top Execs’ Summit is egta’s flagship annual event, gathering over 200 senior decision-makers from TV and radio companies from across Europe and beyond, all responsible for the monetisation of content, optimisation of revenues and advertising sales on...

2025 European Affairs Group 82

by Aurelija | May 15, 2025

The European Affairs Group (EAG) is a network of legal experts who gather to discuss the regulatory issues of the moment and define the association’s lobbying priorities and policy objectives. Topics discussed in this meeting AVMSD Commission study EAO Report European...