This special end-of-year session focused on the findings of GroupM’s This Year, Next Year report. This comprehensive analysis provides projections for channel investments, insights into the forces shaping the future of television and radio advertising, and key...
This webinar focused on how AI is transforming the audio industry. ZAC Audio-Consulting and Audiostack discussed the latest trends and developments in AI and how this groundbreaking technology is transforming the way audio companies operate. Restricted content You are...
In this meeting the AdNetZero experts and egta members discussed the following questions: What is AdNetZero Global vs the AdNetZero Europe? What does it mean to open a national chapter of AdNetZero? What is the current situation with the GMS Framework ? Where does...
The topic of environmental sustainability is more important than ever – all of our members have, in one way or another, already started working towards making their companies more sustainable. The specific advertising-related matters (such as commercial offers,...
egta’s Marketing & Sales Meeting gathers directors of marketing, sales and advanced advertising from radio sales houses to share best practices in pricing strategies, data management, and ad sales innovation. See agenda Restricted content You are unauthorized to...
