Lizzie Young, CEO of Commercial Radio & Audio (CRA) shared insights on the state of audio in Australia, a market pushing hard on measurement, and making planning and buying simpler. Lizzie presented recent campaigns, what the data shows, and how CRA is building...
This expert group brings together AI specialists from multiplatform TV and audio companies to exchange insights, experiences, and best practices. It serves as an exclusive peer-to-peer forum and interactive collaborative space for egta members focused on the practical...
This event will explored the practical and strategic implications of AI across the ad sales value chain, with a focus on how TV and audio companies can leverage AI to drive revenue growth, optimise operations, and strengthen their competitive position in an...
The CEOs’ & Top Execs’ Summit is egta’s flagship annual event, gathering over 200 senior decision-makers from TV and radio companies from across Europe and beyond, all responsible for the monetisation of content, optimisation of revenues and advertising sales on...
The CEOs’ & Top Execs’ Summit is egta’s flagship annual event, gathering over 200 senior decision-makers from TV and radio companies from across Europe and beyond, all responsible for the monetisation of content, optimisation of revenues and advertising sales on...
