Philips, ITV, Radio-Canada, France TV Publicité and Mediaplus shared various initiatives launched by their companies in the areas of corporate and social responsibility, and governance. Restricted content You are unauthorized to view this content. Please log in or...
Nent, Pluto TV and Nova (CME) tackled the following topics: What is the vision behind different AVOD and SVOD strategies? What motivates the Pluto TV – NENT partnership? How is data being utilised to attract new subscribers & advertisers and reduce churn...
In this workshop, Steven Golus presented an overview of current alternative targeting solutions and approaches to identity resolution for the cookie-less era. Restricted content You are unauthorized to view this content. Please log in or contact the egta team....
In this Online Talk, Veed Analytics explored the business opportunities related to the monetisation of FAST channels for TV companies. Restricted content You are unauthorized to view this content. Please log in or contact the egta team. Username Password Remember Me...
In 2020, Google Chrome announced its intentions to phase out the use of third-party cookies. Broadcasters are already planning how to navigate this next phase of digital advertising. The Online Talk analysed the changes initiated by big tech players; the regulatory...
