egta’s Marketing & Sales Meeting gathers directors of marketing, sales and advanced advertising from multiplatform TV sales houses to share best practices in pricing strategies, data management, and ad sales innovation. View TV agenda Discover AI tech Fair...
The Tech Fair showcased AI-driven TV and audio innovation by 10 start-ups and scale-ups: Spotwise, TeknaLab, Choicely, WabePlus, SayItNow, AskGVT, SnicketLabs, eve.AI, Audiences and Bit. Restricted content You are unauthorized to view this content. Please log in or...
This expert group brings together AI specialists from multiplatform TV and audio companies to exchange insights, experiences, and best practices. It serves as an exclusive peer-to-peer forum and interactive collaborative space for egta members focused on the practical...
Community members presented real market challenges and discussed them together, guided by expert facilitator Sameer Modha. The session moved from theory to practical, hands on problem solving. Restricted content You are unauthorized to view this content. Please log in...
In this session of the egta Outcomes Community, Marius and Anna from Virtual Minds gave the group a forward-looking tour of how operational optimization on linear TV and broadcasting inventory could evolve and eventually connect to outcomes, opening with European...
