2025 Marketing & Sales Meeting (Tech Fair)

by admin | Oct 10, 2025

This exclusive session looked at how creative approches to technology, and collaboration with start-ups can inspire new business approaches and drive growth for multiplatform companies. It included a keyknote on the new partnership models between Multiplatform TV...

2025 Marketing & Sales Meeting (TV)

by admin | Oct 10, 2025

egta’s Marketing & Sales Meeting gathers directors of marketing, sales and advanced advertising from multiplatform TV sales houses to share best practices in pricing strategies, data management, and ad sales innovation. See agenda Restricted content You are...

2025 European Affairs Group 83

by Aurelija | Oct 2, 2025

The European Affairs Group (EAG) is a network of legal experts who gather to discuss the regulatory issues of the moment and define the association’s lobbying priorities and policy objectives. Topics discussed in this meeting Roundtable on AVMSD & EMFA EMFA...

2025 Online Talk: The Case for Creativity

by admin | Oct 1, 2025

In a world of fragmented attention and formulaic advertising, now is the time to re-embrace storytelling, emotion, and the powerful stage that TV provides. Two of the industry’s most compelling voices, Sir John Hegarty and Orlando Wood, unpacked why creativity is...

2025 Online Session on Kids’ Media Consumption

by admin | Sep 11, 2025

This special online session focused on kid’s media consumption habits, media insights, commercialisation, and strategic opportunities. The meeting tackled kids’ screen habits and the evolving business models supporting youth-targeted content. The session featured...