Questions and topics Insights about the types of digital ad formats sold by members sales houses, the rates applied, types of sales rates used beyond GRP-based prices and how the team selling digital formats sits withing the organisational structure. Full list of...
Questions and topics Early on during the COVID crisis, the egta team launched this unique tool to help your teams stay informed, inspired and prepared to take the necessary emergency measures to tackle the crisis and prepare the industry for its future recovery. This...
Questions and topics The request looks into different solutions/systems/providers that are being used on video on demand (VOD) platforms. Full list of questions Questions included in the survey: Which solutions/systems/providers do you use to monetise content on your...
Questions and topics egta request on exploring the communication about the end of the lockdown Full list of questions Questions included in the survey: Campaign / movie / presentation that conveys a message about “going back to normal” or “locking out” or simply the...
Questions and topics Request recommending software for total video planning and yield management/price optimisation. Full list of questions Questions included in the survey: Which planning tool/software do you currently use? Please describe below: Name of software...
